Limited Edition Exclusives

Celebrate your legacy with one-of-a-kind HBCU keepsakes.

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    adidas Fundamental Alliance Cap

    A lightweight adidas cap for everyday wear, with CLIMACOOL technology and a sporty, adjustable fit.Made from 100% polyester. Check the product photos for the current color and design.
    $38.50
    $38.50
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    Champion Powerblend Unisex Hoodie

    A comfortable Champion hoodie with a classic everyday fit. Made for layering on campus, at home, or on the move.Features moisture-wicking Double Dry technology and a cotton-polyester blend. See the available sizes and product photos before ordering.
    $42.50
    $42.50
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    Classic Pom-Pom Knit Beanie

    A warm, comfortable knit beanie finished with a classic pom-pom.Made from 100% acrylic with a 12-inch knit. Choose from the available color options.
    $20.50
    $20.50
  • Howard University HU You Know Sound Plush Bear Howard University HU You Know Sound Plush Bear

    Howard University HU You Know Sound Plush Bear

    HU You Know! Bring a little Howard pride wherever you go with the 10-inch Howard University sound plush bear.Wearing a blue hoodie with embroidered Howard University graphics, this soft brown plush plays the iconic “HU You Know!” chant when you press its sound button.Made for Howard students, alumni, future Bison, and anyone who knows the feeling of hearing “HU You Know!” 10-inch plush bear Blue...
    $31.99
    $31.99
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    Pin Button Set

    Add a little personality to your jacket, bag, or everyday accessories with this set of glossy pin buttons.Lightweight and durable, with a scratch- and UV-resistant finish. Available in the sizes shown.
    $14.50
    $14.50
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    Under Armour Rival Fleece Hoodie

    A soft Under Armour fleece hoodie with a relaxed fit for everyday comfort.Made from an 80% cotton and 20% polyester blend. Browse the available sizes and product images for the current design.
    $65.50
    $65.50
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    Unisex Cotton Crewneck T-Shirt

    A classic short-sleeve tee with a soft feel and an easy everyday fit.Made from ring-spun cotton with reinforced stitching at the neckline and sleeves. Select your size and review the product photos before ordering.
    $11.00
    $11.00
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    Unisex Heavyweight Fleece Sweatpants

    Heavyweight fleece sweatpants with a relaxed, 90s-inspired fit. Soft brushed fleece, deep side pockets, and elastic cuffs make them an easy everyday choice.Made from a cotton-polyester fleece blend. Check the available sizes and current product photos.
    $48.50
    $48.50
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    Women's Cropped Fleece Hoodie

    A cropped hoodie with a raw hem and matching drawstrings, designed for a relaxed, casual look.Made with an Airlume combed and ring-spun cotton and poly-fleece blend. Check the size options and photos for the current design.
    $37.50
    $37.50
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What Our Customers Says!

  • "I bought Little Huey Bison for my niece as a gift, and she absolutely loves it! The toy's positive message and representation of Black excellence mean so much to our family."

    Karen RobinsonHoward Alumn, '98

  • "Little Huey Bison was gifted to my daughter and she loves it! It stays in her bed and when she feels the HU spirit, she presses its chest to play the HU chant. This is so impactful!"

    Derrick TaylorHoward Dad

  • "I bought a hoodie for my son, who’s only six years old and he loves it! It’s a fun way to introduce him to the legacy of Howard while fostering a sense of pride in his culture."

    James PorterHBCU Alum

  • "My limited-edition FAMU hoodie was amazing! The quality and design were top-notch, and I can’t wait to see what the next collection has in store. I'm excited to see!"

    Charles GreenFAMU Alum '07